
Real Estate Junkies: Coast 2 Coast
Join Rick Abiatti and Russell Ham as they share their incredible journey from meeting almost five years ago to becoming successful real estate entrepreneurs. Despite having no prior real estate experience, Rick and Russell decided to start a business, which revolutionized their lives. Moving from systems engineer/program manager and teaching careers, they found passion and freedom in creative financial real estate.
Rick and Russell focus on the 3 pillars to being a successful entrepreneur and the 4 Game Plans (Lease Purchase, Owner Finance, Subject To, & Executive Lease Purchase, which launched their business to a point where they were able to leave their W2 jobs.
Real Estate Junkies: Coast 2 Coast
62 | The Real Reason You're Not Closing Deals (Hint: It’s Not Your VA)
In this powerful episode of Real Estate Junkies: Coast to Coast, Rusty Ham and Rick Abbiati dig into the common pitfall new investors face: trying to outsource too early. If you're considering hiring a VA before you're fully confident on seller calls, this episode is your wake-up call.
✅ Learn why hiring a VA too early can sabotage your success
✅ The mindset shift required to own your business before outsourcing it
✅ Why the ACAA Framework (Action → Critique → Adjust → Action) is a must for growth
✅ How to vet and train your VA the right way—when the time is right
✅ The four creative finance strategies: Lease Purchase, Owner Financing, Sub2, and AO (Executive Lease Purchase)
Rusty and Rick share real stories from the field—including missed opportunities, objections that stump untrained investors, and the truth about why some sellers reject creative terms. They also break down how and when to use each of the four game plans in a deal and explain the three-payday system in detail.
The episode wraps up with a “cool down” discussion about tenant-buyer exits, backup plans when options aren’t exercised, and how longer terms give you flexibility and profit.
Whether you’re just starting or trying to scale, this episode offers no-fluff advice to help you build a real estate business that lasts.
🎧 Listen now, and don’t forget to grab your QLS Live 2025 ticket from the show notes!
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Resources:
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